Client: ST Engineering MRAS (ST Engineering MRAS website)
Industry: Aerospace Manufacturing.
Challenge: ST Engineering MRAS, a leader in aerospace manufacturing, sought to expand its digital reach, increase engagement, and establish itself as a thought leader in the industry. With an ambitious goal of driving higher impressions, interactions, and audience growth, the company needed a robust social media strategy to elevate its presence.
Fluency’s Solution:
Fluency Group implemented a data-driven social media strategy designed to boost visibility and audience engagement. Our approach included:
- Content Strategy: Crafted compelling industry insights, behind-the-scenes features, and engaging visual content tailored to the aerospace sector.
- Community Growth: Developed targeted campaigns to increase brand awareness and attract relevant followers.
- Performance Optimisation: Regularly analysed key metrics to refine content strategy and maximise engagement.
Results:
The collaboration delivered outstanding results, including:
- 53.48% increase in overall social media followers.
- 431.66% boost in impressions, with LinkedIn impressions alone rising by 429%.
- 938.05% surge in post interactions, demonstrating enhanced engagement.
- 414.29% increase in content output, with 144 posts published throughout the year.
- Significant video growth, with YouTube views soaring by 5704.55%.
Through a strategic blend of content creation, audience targeting, and performance tracking, Fluency Group helped ST Engineering MRAS establish a strong digital presence. By leveraging industry-specific insights and data-driven tactics, the company saw remarkable engagement growth and strengthened its position as a leader in aerospace innovation.
Looking to elevate your brand’s digital strategy? Contact Fluency today!